
Scale up Your
Start up: Meet Our Founder: Mark Williams
Mark Williams, founder of Sales Strategies Limited, brings over 16 years of experience in guiding early-stage and high-growth SaaS technology companies. With a distinguished career as a Non-Executive Director and interim adviser, Mark has worked across Financial Services, IT, Telecoms, Retail, eCommerce, and Government sectors. His leadership expertise and hands-on approach have delivered transformative results, including driving sustainable revenue growth, executing commercial due diligence, and leading strategic sales team expansions. Mark also demonstrates his commitment to service as a Trustee of a major Services Charity, reflecting his dedication to giving back and making a positive societal impact. Leveraging his military leadership training from the Royal Military Academy Sandhurst, Mark combines strategy, operational excellence, and stakeholder engagement to help businesses achieve scalable, predictable, and sustainable growth.

Our Mission: Supporting Technology Companies to Achieve Sustainable Growth
At Sales Strategies Limited, we are passionate about helping early-stage and scale-up technology businesses unlock their full potential. Our mission is to deliver practical, hands-on expertise and strategic guidance, enabling you to navigate the challenges of growth with confidence and achieve sustainable success.
Who We Are: Trusted Advisors for High-Growth Technology Businesses
Established in 2006, Sales Strategies Limited has been a reliable partner to a wide range of companies across the UK. Our team of highly experienced professionals brings extensive expertise in sales, marketing, and business strategy. From startups to established enterprises, we’ve supported clients across a variety of technology sectors, helping them overcome challenges and achieve their growth objectives.


Our Approach: Tailored Strategies for Sustainable Business Growth
Our approach is grounded in practicality and results. We work closely with your team to gain a thorough understanding of your business’s unique challenges and opportunities. Drawing on our extensive industry knowledge and proven methodologies, we develop tailored strategies designed to drive predictable, scalable, and sustainable growth.
Mark Williams
Non-Executive Director | Fractional Support | Strategic Advisory for High-Growth Tech Companies
An experienced Non-Executive Director and interim advisor, Mark brings over a decade of board-level expertise across diverse sectors, including Financial Services, IT, Telecoms, Retail, eCommerce, and Government. His career has equipped him with a profound understanding of commercial leadership, growth strategy, and operational transformation, particularly within early-stage and high-growth SaaS technology companies.

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Case Studies


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